Brief:
Design a new and fresh marketing materials for freelance client
Concept:
During my duration at Faith In Action I was commissioned to produce a number of different projects for the nonprofit organization such as logos, signage, email campaign ads, posters, brochures, etc. Creating work for this organization was my first outside attempt in the client based world and this was really my first opportunity to gain an experience of assisting a company with their branding approaches. Maintaining to company guidelines was very important when I was designing the work, but also going outside the box and really experimenting with different styles and ideas that I helped the client with to coming to a final decision on overall look and feel. From carnival themed gala marketing work, appreciation dinner postcards, and lunch fundraiser email invitations, all took careful research and design sketches before reaching client happy approval.